Much of my community building is done offline, in the workplace. We find in the consulting & education that we have to break habits of giving priority to the "stuff" instead of on the people.
In the case of workplace, "stuff" is square footage. Desks. Fancy chairs. Glass whiteboards. High tech whatever whatever. All of the *really nice stuff* that doesn't actually assist in building culture & community.
I was speaking with @anoemi & she suggested that one of the advantages of offline community building is that it is easier to draw a distinction between the "stuff" & the people. Online, it's less clear. In the communities you help build, what's your version of "stuff" that distracts from putting the focus on people?