When I see a new social network that tries to piggyback off my existing facebook/twitter/google+ social graph I can't help but think they are doing it wrong.
Take music as an example. I LOVE music, and I love my friends, but there isn't a huge crossover where the two meet. I don't think any of my friends shares my obsessive passion for Tori Amos, or would listen to Kate Bush's 50 Words for Snow (open.spotify.com) on repeat weeks on end.