京东也玩SEM，官方证实正在内测搜索广告平台"京东快车" | 36氪 - Branch

安得 is talking with

Liuchao ✖
Frizen ✖

京东也玩SEM，官方证实正在内测搜索广告平台"京东快车" | 36氪

金山的CEO傅盛曾提供一组数据说，百度有10%的搜索是商业词汇，这是百度的收入核心。而淘宝的站内搜索全是商业词汇，并且淘宝的站内搜索的量是百度搜索的20%以上。因此，可以判断京东推出自己的SEM搜索广告平台将很明显的抢夺百度的商业词汇搜索，这也就意味着品牌商会越来越多的绕开低转化率的百度，转而直接找京东打广告。

36kr.com Visit link →

SEM，电商都需要

的确

安得 added Frizen.

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