As someone who is non-technical and bursting with ideas, I can very much relate to the Scrollkit ethos. The Web is most definitely "behind glass" and I love that you are changing that. That being said, I think you are picking the wrong battle by trying to connect Scrollkit with the debate over whether or not the masses should learn how to code.
When people sign up for Codecademy they aren't doing it because they want to build personal webpages and gif-laden birthday cards. No, they are gung-ho about Code Year because they have aspirations of building a functional web application (which is likely their imagination of the next Facebook or Foursquare).
So it is great that Scrollkit empowers me to create beautiful landing pages for Branch, on my own, without bugging my engineering team. But if I had not met my amazing technical co-founders I would probably be deep into Railscasts right now.
You should really be picking a fight with Flavors.me, WordPress, and Weebly – no?