Trying this @branch thingy to further discuss skinny models, fashion, and a fantastic new line from Iva Jean. / @joshm

I'm not sure what anyone's original intent was. But I'll just say that fashion and cycling have a large crossover market. I don't think it's wrong to use language (visual and aural) that connects with who you are and who your customers are. Just as not ever men's brand is for the same man, not every women's brand has to please every woman. Lastly, just because you are riding a bike doesn't mean every bike brand is trying/wants to serve you.
It just bums me out when folks rag on something inspiring, especially when it's the product of a friend.

It's not 'rag.' We've mentioned the Kickstarter project 5 times now and think it's great, but women are going to pause at those models. That was the point. Body image and bike fashion.

Some women will and some won't. I don't know if us dudes have the right to say either way though. If you are influenced by fashion culture then of corse your product will be. The male models Outlier uses? They don't look like your average male. But they look like their target customer.