Starting a discussion thread on Branch for InnoFeed. I'm currently looking at embedding/linking options.
Whoa - Dude!
Mildly related to the PIN article, Amazon was on a "create a pay phrase" kick at one point, asking me at every purchase to create a multi-word pay phrase. At the time, I didn't get why it was better or why I'd want to create one and it mostly annoyed me. I guess their messaging wasn't very effective. It makes more sense now.
She makes a good point in the LarkLife article -- "The problem is that that type of motivation is actually incredibly demotivating to the 95 percent of us who are not hyper athletes". I think most companies face that problem when they try to get users and customers to change their behavior. Who would really say "Wow, look at that. I'm overbudget in 8 categories already this month. Awesome! Thank you PFM software."
Thanks for your feedback! Team Branch